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SKRIPSI FAKTOR-FAKTOR YANG MEMPENGARUHI PENDAPATAN PADA PELAKU USAHA EKONOMI KREATIF DI KABUPATEN MAGELANG
ABSTRACT
The creative economy sector is poised to emerge as a robust foundation of the national economy in the forthcoming years. The involvement of creative economy entrepreneurs plays a crucial role in influencing the economic growth of the country. Magelang Regency, being a National Tourism Strategic Area (KSPN), offers a platform for creative economy entrepreneurs to engage and contribute towards the national economic development. This research is focused on examining the factors that affect the income of creative economy entrepreneurs in Magelang Regency. The analytical method employed is multiple linear regression. The findings of the research reveal that labor and gender have a significant positive impact on the income of creative economy entrepreneurs, whereas the creative economy subsector has a notable negative impact on their income. Factors such as capital, business duration, education, skills, and marketing do not exhibit a significant influence on income. In general, the variables considered have a substantial effect on the income of creative economy entrepreneurs in Magelang Regency.
Keyword: creative economy, income, business characteristic
17-UN57.U1-SE-VI-2024 | PEMBANGUNAN APR F 2024 | Ruang Skripsi (EKONOMI PEMBANGUNAN) | Tersedia namun tidak untuk dipinjamkan - No Loan |
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